Here is a very interesting article I came across in Business Week Online. It is about how mathematics are being applied to economics, marketing, information retrieval, and other aspects of the macroscopic world. I think it's important that people realize just how relevant mathematics are in our lives. Math is not just the realm of ultra-nerds and university professors; it touches every part of our life.
Here is the article:
http://businessweek.com/magazine/content/06_04/b3968001.htm
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